If so, join InventHelp’s INPEX® and exhibit in the New Product Showcase at the Electronic Retailing Association’s (ERA) annual convention September 21-23 in Las Vegas! As an exhibitor at this show, you will have the opportunity to give a 2-minute presentation of your product to industry marketers from companies like Guthy-Renker, Thane Direct and QVC for a chance to be featured in the ERA's Pitchmen Competition to determine the 2010 “Inventor of the Year.”
If you have a patented prototype or new product, fill out the form below for more information.
For the second year in a row, InventHelp's INPEX has signed an exclusive partnership with The Electronic Retailing Association (ERA) to host the InventHelp-INPEX® New Product Showcase at the 2010 ERA D2C Convention in Las Vegas, September 21-23. The New Product Showcase is a part of the larger 2010 ERA D2C Convention, billed as the only trade show dedicated to direct response retail sales on TV, radio and online.
The ERA is the leading trade association for companies who use direct-to-consumer marketing to sell products. Direct response has become a major $300 billion form of marketing in the U.S. Advertisers use infomercials and commercials to reach customers directly, and in turn have viewers pick up the phone to order, sometimes in seconds. ERA members are responsible for producing or distributing many popular and well-known products like The Snuggie™, P90X®, Oxiclean®, Bowflex®, Tony Little's Ab Isolator®, Total Gym®, MagicJack™ and Topsy Turvy® to name a few.
The partnership calls for INPEX to be the organizer and provider of inventors for the New Product Showcase. For many years, the New Product Showcase has been a main attraction on the show floor, providing ERA members a first look at inventors' new products and inventions. Inventors will have the chance to present their products directly to marketers in a two-minute "pitch session" in the Product Theater, with the top five products being featured in a "Pitch by the Pros" taking place on the D2C Catwalk. The pitch sessions will include some of the largest direct response television companies including Guthy-Renker® and QVC.
InventHelp and INPEX are proud to partner with the ERA, an organization which represents 450 companies in 45 countries. If you have a patented prototype or finished product that you would like to try to present to TV and other direct response marketers, fill out the form above or contact an INPEX® representative today at (888) 54-INPEX.
