Reckitt Benckiser (RB) New Product Review

Reckitt Benckiser (RB) is a global leader in household powerbrands. From Airwick to Woolite, Reckitt Benckiser products cover categories from cleaning, to personal care, to laundry, and more. Reckitt Benckiser has operations in over 60 countries and its products are sold in over 180 countries. An average of 35% of company sales come from products launched in the past 3 years.

Product Review Criteria

Reckitt Benckiser will be at INPEX 2014 looking for new products and technologies in the following areas:

  • Detergent Cleaning Systems
  • Progressive/Triggered Release Systems
  • Diagnostics and Sensing, Smart Materials
  • Malodor Counteraction
  • Non Chemical Approaches to Cleaning
  • Liquid/Spray Dispensing Systems
  • Surface Enhancements, Novel Sensorial Effects
  • Antimicrobials, Enhancing Air Quality
  • Enzyme Technologies, OTC Health Care
  • Personal Care, Skincare/Hair Systems
  • Antibacterial
  • Cough/Cold Products
  • Sexual Health/Wellbeing Devices and chemistry
  • Footcare
  • Nutrition/Health Supplements
  • Low/No Water Cleansing
  • Pain Management and Control
  • Air Treatment and Fragrance
  • Pest Control Devices and Actives

Additional Product Review Criteria:

  • RB will only view products that are patented, patent-pending, or provisionally patented.
  • Inventors must be willing to sign RB's Non-Disclosure Agreement.

For more information about Reckitt Benckiser, please visit or, for a better understanding of our technology needs, go to

If you are an inventor with a product that fits the above criteria and you are interested in presenting your idea to Reckitt Benckiser, please call your INPEX representative today at 888-54-INPEX.

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