INPEX® Inventors University™ Seminar Schedule

Don't miss the first opportunity to network with other INPEX exhibitors and meet Trade Show Director Nicole Hait. Nicole has appeared in many magazines and television shows including Entrepreneur and The Big Idea with Donnie Deutsch on CNBC. She is also featured in Deutsch's recent book, The Big Idea. Nicole will take this opportunity to share her knowledge of exhibiting with INPEX inventors, discuss how to get the most out of your INPEX experience and fill inventors in on proper trade show etiquette. She will also cover the scheduled events planned for the show. Highly recommended for first time trade show exhibitors!

Intromark Incorporated, a licensing and marketing company, will discuss the unique nature of INPEX. Speakers will share their over 25 combined years of knowledge and experience exhibiting at INPEX and many other more "traditional" trade shows. The speakers will touch on the subject of INPEX being a unique, niche trade show and exhibitors' expectations. A variety of topics will be discussed including exhibiting, qualifying and following up with companies, as well as the basics to licensing. The seminar will close with a general Question & Answer session. Highly recommended!

The master principle is the Inventor Sequence. Mistakes in sequence can sabotage inventors who do everything "right" but in a bit of the wrong sequence or order. Discover the right and wrong sequence from the man who has helped inventors secure sales of their products over the past two decades.

Join us to hear from serial entrepreneur and Inc. Magazine blogger Nolan Bushnell as he shares his start-up triumphs, failures and lessons learned. Nolan will offer his "from the trenches" perspective, via relevant stories from the founding of Atari Corporation, and encourage fledgling entrepreneurs to see how both the difficult times and successes combined to create a template for a complete start-up. He'll contrast those experiences with the story of Chuck E. Cheese, a model for early intrapreneurship within Atari. He'll share his 20/20 hindsight and demonstrate how you can use his hard won wisdom to tackle your own challenges – from cash flow shortages, conflicting internal politics, skepticism and changing management philosophies. Attendees will emerge from this session inspired and also armed with practical insights they can put to immediate use in their own corporate environments.

In this exciting, fun, interactive presentation based Jill Lublin's newest book, Get Noticed... Get Referrals, attendees will learn just that – how to get noticed! Learn how to:

• Create name recognition so that people will want to do business with you
• Identify, contact, and convince the best referral sources
• Build strong referral networks
• Make your work enjoyable and more successful
• Balance your life by serving others
• Provide better customer service
• Distinguish yourself with flair
• Conduct business around your values and life

Industry experts Edie Tolchin (aka The Sourcing Lady^SM) and Don Debelak, co-authors of Sourcing Smarts, get together in this MUST-SEE presentation on how to get your product SAFELY manufactured in China, and how to WISELY market it once it's done.

In the first part, Edie Tolchin takes you through an overview of how to get your product READY for China sourcing and manufacturing, and how to follow the steps to insure product safety. Of importance is the new Consumer Product Safety Improvement Act and how to comply with the myriad regulations affecting your new invention. What is a Product Design Evaluation and why do I need one? How about a General Conformity Certificate? What are Tracking Labels? How do I find out about the Consumer Product Safety Commission's "Regulated Products"? Can I use ANY lab to test my products? The list of questions goes on, with tons of useful information provided!

In the second part, Don Debelak covers how inventors should have three goals in marketing their product; a) generate quick sales; b) create a strong market presence; and c) ensure that marketing expenses are less than 10% of the sales they generate. The secrets to doing that are: d) identifying the right target market; e) finding the right market contacts to help you and f) creating a story of success. His session deals first with identifying the right target market and then covers extensively how to find, nurture and work with key market contacts that can accelerate your sales and guide your marketing efforts so they are cost effective. Attendees will learn how to find the right contacts by networking in their chosen markets, and how to enlist those contacts as mentors and supporters by demonstrating that the product has the right price, package and features to be a strong seller.

Brief Q&A follows each session, and both Edie Tolchin and Don Debelak will be available at the Inventor Resource Center on Thursday June 17th and Friday June 18th to cover any additional issues you may need help with!

Richard Blank, Attorney at Law, will outline some of the important steps, procedures, types of agreements, legal aspects and give helpful pointers when trying to license your product.

Jim DeBetta, President of DeBetta Enterprises, is proud to announce an exciting new seminar! This series was developed to help inventors with a "market ready" or near market ready product to learn the basics of how to prepare and deliver a presentation to a retail buyer.

Since you must be able to sell your product in order to achieve your financial goals with your product, Jim will show you how to prepare your product for retail sale, what to say to retail buyers to get them interested in your product, what to do when you are in a meeting with a retail buyer, and what to do when the meeting is over. You don't want to miss the this opportunity to listen to Jim share his vast knowledge of the retail world.